McQ Alexander McQueen Fall 2014/15 Ad Campaign

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Youth and raw are two adjectives that never look so good as they both look in a new McQ Alexander McQueen’s ad campaign.

The cold black and white portraits, that are set to break in the brand’s official site today, are so “london calling” that turns the moody expressions of both models, Natalie Westling and Paul Barge, into some kind of wild young cuteness.

The campaign was shot by Karim Sadli in southwest London, and will debut in the September issues of global editions of Elle and Grazia as well as in titles such as Dazed & Confused, i-D, Love, Another Man, GQ Style, Man About Town, Wonderland, Jalouse, Jessica, Men’s Uno and Modern Weekly.

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