CK One new Selfie Ad Campaign


It’s been two decades of crazy sexy ads, and even so ck One new ad doesn’t stop to blow our heads.

This time inspired on the selfie generation, the ck’s new campaign gives a step forward on the creative direction of the advertising industry.

Shot by Mario Sorrenti, and featuring some of the hippest men and women in the worlds of music, movies and fashion, including singer-songwriter Dev Hynes, models Edie Campbell and Ali Michael and photographer Petra Collins, this ad campaign it’s like a selfie of this generation, and we liked like that.

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