And the first campaign ever from Christopher Kane is here and is the perfect start to his branding’s success.
Shot by Harley Weir and styled by Joe McKenna, the trendy ad campaign features British model Alice Buckingham wearing a multi colored fringed dress from the SS16 collection. Everything looks polished, and you can spot most of the SS16 trends in just a glance, the triplet of colors blue, white and red, the fringes, the transparency, the graphic atmosphere created by Christopher design aesthetic and the minimalist set, and so one.
“I look forward to experimenting and building my brand image through this medium; it’s an exciting time for us,” Kane told WWD.
We are already looking forward too, and waiting for the launch of his first e-commerce site.